01
Concept
What could this place become?A private retreat, a new hospitality format, a nature-based destination or a new use for an existing location. We decide what the place is before deciding what to build.
Nature · Architecture · New ways of living
Places where nature becomes the destination.
IBER HOMES is a concept and strategy company for nature-based places. We work out what a place can become and bring together the people who can make it real.
Where would you like to go?
- I have land or a propertyFind out what your place could become.IBER Places →
- I have a projectAn idea or a project that needs a place, capital or partners.IBER Places →
- I am a specialist or manufacturerArchitecture, production, hospitality or local knowledge.IBER Places →
- I am looking for a project to joinSelected projects open for partnership or capital.IBER Investment ↗
- A retreat for my teamRetreats and team off-sites in nature.RESET ↗
What we do
We’re interested in what a place could become
A piece of land is not yet a project. A building is not yet a business. A beautiful location doesn’t automatically create an experience worth coming for. We look at the place, the people it’s for, the experience, the architecture and the business model, and how they work together.
02
Model
How would it actually work?Space, stay, experience and economics designed as one system: who it is for, what creates value and how it operates. The business model is part of the design.
03
Development
Who can make it real?When an idea has enough substance, we bring together architects, manufacturers, builders, operators and project partners. Different expertise, one direction.
Have a place and want to understand what it could become?
Discuss your location →Philosophy
Nature is not decoration. It is the reason the place exists.
It isn’t the view outside the window or a backdrop for a photograph. The most valuable places of the future won’t separate people from nature. They’ll create new ways to experience it.
That changes how we think about architecture. The landscape isn’t something to build over. The building isn’t the destination. The experience is.
A new territory
Between a hotel and a tent, there is a whole new territory
For a long time there were two extremes: a hotel built around infrastructure, or camping, where guests give up comfort to be close to nature. Between them is comfort that doesn’t separate you from nature.
A real bedA private bathroomGood designTrees and riversRain and silenceFewer buildingsBetter locations
See how places like this work around the world.
Explore IBER Atlas ↗How we work
We don’t start with a building. We start with a place.
Six steps from the first look at a site to a model that works and can travel.
- 01
Research
Location, context, market, people and what already exists.
- 02
Concept
What the place is, who it serves and why it should exist.
- 03
Model
Experience, space, architecture and economics in one workable model.
- 04
Develop
The partners and expertise needed to move it forward.
- 05
Test
Learning from real guests, real construction and real numbers, not assumptions.
- 06
Evolve
What works is refined, adapted and, where it makes sense, applied to other places.
Start with step one: tell us about the place.
Tell us about your place →Principles
What we believe
- Work with the landscapeTerrain, vegetation, water, climate and light are part of the concept, not constraints.
- The right amount of infrastructureEnough to create comfort. Not enough to destroy the character of the place.
- Create a reason to comeA place should offer more than a room, a house or a bed.
- Connect design with economicsExperience, architecture and business support each other from day one.
- Work with the right partnersKnowledge of materials, land, construction and operations matters as much as design.
- Test in realityA working project is worth more than a perfect rendering.
Build less. Experience more.
Architect, manufacturer, builder or operator who shares these principles?
Work with us →Architecture and landscapes
Build differently, not just “eco”
Timber structures, modular buildings, point foundations, prefabrication and relocatable formats. The goal is to change the relationship between a building and the land it stands on.
Timber structuresPoint foundationsPrefabricationRelocatable formatsLow site impact
Good ideas should be able to travel
Not every landscape needs the same architecture, and not every market needs the same hospitality model. We develop models specific enough to work and flexible enough to adapt to different landscapes.
Have a project that fits one of these landscapes?
Submit your project →IBER directions
Where to go next
Each direction has its own site. Choose the one that fits what you are looking for.
PLACES, PROJECTS, PEOPLEIBER PLACES
Have land, a property, a project or a skill? Tell us what you have.
app.iber.homes ↗SELECTED PROJECTSIBER INVESTMENT
Selected projects open for partnership or capital, each with a short passport.
app.iber.homes/investment ↗RETREATS IN NATURERESET
Retreats and team off-sites in nature.
reset.iber.homes ↗PROJECTS FROM AROUND THE WORLDIBER ATLAS
A curated collection of nature, architecture and hospitality projects from around the world.
atlas.iber.homes ↗